Profile Optimization = Clear Personal Brand Message
The foundation of any effective LinkedIn strategy is a fully optimized LinkedIn profile. All of your online activity (and a lot of your offline activity) will point towards your profile.
Our one-on-one Profile Optimization Session will help you create a clear, coherent, focused profile that shares your brand message with your clients. In this 60 minute session, you will work directly with a coach to:
Develop a clear understanding of your target audience and the best message to communicate to them
Learn best practices on the 3 most important parts of your LinkedIn profile
Construct a meaningful LinkedIn summary, including using approved multimedia files like videos, presentations, and brochures
Use the additional profile sections, like previous experience, certifications, and volunteer work, to stand out from the crowd
Include appropriate industry and professional language to get found
When we are done, you will have a LinkedIn profile that encourages your prospects to reach out, that allows you to engage with your existing clients with confidence, and creates a platform for your future social media use!